True Native Wins With Retail & Holiday In-Store Traffic
The advertiser’s goal was to bring awareness to the multinational retail store’s low prices, quality products and seamless in-store experience. The advertiser wanted to drive foot traffic by showcasing its brand as the best partner to make holiday shopping a better, stress-free experience. The campaign targeted busy families looking to save both money and time.
By leveraging Nativo’s True Native and Native Video offerings, the advertiser authentically engaged holiday shoppers during their planning and buying phases. The content was distributed across contextually relevant sites to reach families seeking holiday gift ideas. To track consumers who visited the retail store after being exposed to the ad campaign. Nativo partnered with Placed Analytics.
True Native Drives 9.6M Holiday Shoppers to Multinational Retailer.
March 14, 2017