B2B Tech Insights Report

Within B2B Tech organizations,  ITDMs may seem like the most important audience group to message to, but they are not always the only ones with decision making power. While the majority are the sole and final decision makers, almost as many are  either part of a decision-making  committee, or others narrow down the choices for them and then they make the final decision.

Read "B2B Tech Insights Report", prepared by Nativo Insights, now to learn:

• The responsibilities and outcomes for B2B Tech decision makers
• Factors to select an enterprise tech partner
• The BDM consumption journey

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