Consumers' enthusiasm remains strong throughout the year, and their interest in researching and shopping for products has been on the rise. Rising costs of goods and services, alongside concerns about inflation, have further fueled this behavior. As a result, brands are facing the challenge of meeting consumers' needs effectively and guiding them through the purchase process.
Nativo's own Greg Friend from Nativo recently joined forces with AdAge for an insightful webinar, exploring essential trends for retailers, consumer reactions to inflation, the newest e-commerce habits, and more.
Watch the full webinar now!
Read "2022-2023 Consumer Shopping Trends" prepared by Nativo Insights now to learn:
Video stands out as the most engaging content medium among Gen Z
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5 Reasons to Use Video to Reach Gen Z
How content and social media is becoming the new reliable way for consumers to make informed purchase decisions over search
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Why Content Is Becoming More Reliable Than Search Engines for Consumers and How You Can Leverage This for Your Brand or Business
Maximize your impact during this festive season
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How to Get Ahead of Holiday Shopping: Benefits of Early Activation