Content As The Gateway To Travel

Watch Rachel-Jean Firchau, Nativo travel industry lead, break down how DMOs can use content to connect with consumers.

Over the past few months, travel — and travel marketing — has changed drastically. In this short video from the 2020 eTourism Summit, Rachel-Jean Firchau, Nativo’s travel industry lead, outlines the value destination marketing organizations (DMOs) can find in creating genuine connections through content, both now and in the future.

In this video, you’ll learn:

  • What today’s travel journey looks like.
  • How to effectively distribute your content at scale.
  • 7 can’t miss content best practices, and more.

For additional information on how your brand can continue to connect with consumers from afar, send us a note.


Rachel-Jean FirchauTravel Industry Lead, Nativo
Rachel-Jean FirchauTravel Industry Lead, Nativo


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