Recode | January 16, 2020 - Google plans to eliminate third-party cookies from Chrome by 2022. But what does that mean for the ad industry and consumers?
Our founder and CEO Justin Choi breaks down the news and its implications in an interview with Recode. The change may benefit consumer privacy and spur innovation in the space, but it will undoubtedly strengthen Google’s stronghold on the industry. Read more via Recode and find out why Google is poised to become the gatekeeper of data while the rest of the industry “gets whatever Google allows it to get.”
New integrated platform feature eliminates the need for expensive brand health studies with a single, easy-to-understand metric
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Nativo Launches Brand Rank, Enabling Advertisers to Measure the Mid-Funnel by Connecting Content to Outcomes
Seasoned adtech leader will focus on strategic growth opportunities in programmatic, unique partnerships, and international expansion
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Nativo Hires TripleLift Veteran Michael Lehman as Its New President
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Understanding the differences between commerce media and retail media is crucial to developing effective advertising campaigns
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Commerce Media vs. Retail Media: The Differences Marketers Need to Know
