Los Angeles -- December 10, 2020 - Nativo, the most advanced content technology platform for advertising, was named a 2020 Adexchanger Programmatic Power Player for expertise in programmatic strategy and performance marketing.
AdExchanger’s Programmatic Power Player list is the industry’s first searchable guide of programmatic agencies, technology providers and partners. Nativo was hand selected out of hundreds of submissions from across the globe based on the strength and breadth of the company’s offerings, case studies and client references.
Nativo’s programmatic offering combines seamless automation with quality in-feed, native supply at scale. Nativo is home to direct, one-to-one publisher relationships, providing advertisers the most direct path to premium supply with SPO benefits. The platform’s native formats achieve 20% greater campaign performance with creative optimization designed specifically for content.
Nativo’s formats include native display, native video and native stories. The Nativo-exclusive Native Article™ format matches branded content to the look and feel of over 600+ premium publishers. The format features an in-feed native ad unit and content landing page that allows branded content to be consumed on-site for a seamless user experience.
Nativo creates meaningful consumer connections with the most advanced technology platform for integrated ads. We make insightful storytelling with content at scale possible for brands. At the same time, our platform enriches monetization and the overall user experience for publishers and commerce with exclusive formats and inventive, first-to-market technology for accelerated pages. Nativo is Architecting the Future of Advertising and improving the open web experience. Learn more at www.nativo.com.
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Nativo worked with a leading beauty retailer to create educational content, amplifying LGBTQ+ voices and beauty brands