Nativo Wins Comparably's 2023 Best CEO Award

Nativo proudly announces that our CEO & Founder, Justin Choi, has been honored as Comparably's Best CEO of 2023

LOS ANGELES - December 20, 2023 -  Nativo is proud to announce that President and CEO, Justin Choi, has been honored with the Best CEO award by Comparably. Each year, Comparably recognizes outstanding workplace environments and organizations based on feedback from the most knowledgeable judges - the employees.

This accolade is a testament to the exceptional leadership provided by the company's President and CEO, Justin Choi. His innovative approaches and strategic vision have significantly advanced our company and shaped the adtech sector. Our Chief People Officer, Mark Putrus, commented, "Justin masterfully combines the roles of Founder and CEO, focusing on near-term growth, product innovation, and investor value. His leadership perfectly balances our need for speed and operational excellence while nurturing our strengths, creating an exceptional workplace."

This award signifies more than individual achievement; it reflects Nativo’s collective ethos and collaborative spirit. Our culture, enriched by diversity of thought, creativity, and a people-centric approach, forms the foundation of our success. Our combined efforts have led to a work environment that fosters innovation and consistently delivers market-leading solutions to our clients, propelling the adtech industry forward.

Receiving the Best CEO award, the tenth accolade from Comparably in 2022 and 2023, underscores our commitment to nurturing our team’s growth and development. This honor highlights our focus on creating an environment that elevates all voices and inspires action, mirroring the depth of our achievements and the clarity of our mission.

About Nativo

At Nativo, we enable brands to unlock the power of content to engage and influence their audiences. Our patented technology leverages machine learning and artificial intelligence to automate the distribution of content in a non-interruptive, fully integrated experience within trusted environments. Our mission at Nativo is to solve the mid-funnel and drive consideration by making content as easy to execute, scale, and measure as advertising.

Founded by Justin Choi in 2010, Nativo is an Asian American-owned technology company—certified by NMSDC as a Minority Business Enterprise—holding more than a dozen patents in its proprietary technology and working with more than 7,000 premium publisher websites around the globe. Learn more at


Predictive Audiences 101

Everything You Need to Know About Predictive Audiences

Predictive audiences are changing the way businesses connect with their customers


Nativo's Justin Choi and Mark Putrus: Named Finalists for Executive Partnership of the Year at the 2024 Transform Awards

Nativo’s power pair named finalists for 2024 Transform Awards

People & Passions

How We Work At Nativo

Join Nativo: Embracing the Future of Work