No Cookies? No Problem. How To Target and Measure in the New Cookieless Era

Watch our on-demand webinar to learn targeting solutions and strategies brands can use to reach their target audience

Cookies are going away, the barriers surrounding walled gardens are getting ever higher, and brands are left wondering how to meaningfully connect with their most valuable audiences—and how to measure the effectiveness of those connections.

Discover alternative targeting solutions and effective strategies brands can use for delivering messages to the right audience without relying on cookies from Greg Friend, VP of Content, Strategy, and Insights at Nativo. You’ll learn:

  • Why not all contextual solutions are created equal.
  • How to measure content/campaign success in a cookieless world.
  • Top targeting solutions that don’t rely on cookies.

Fill out the form below to download the full webinar.

Resources

Press
News

Nativo Launches Brand Rank, Enabling Advertisers to Measure the Mid-Funnel by Connecting Content to Outcomes

New integrated platform feature eliminates the need for expensive brand health studies with a single, easy-to-understand metric

News
Press

Nativo Hires TripleLift Veteran Michael Lehman as Its New President

Seasoned adtech leader will focus on strategic growth opportunities in programmatic, unique partnerships, and international expansion

Commerce Media

Commerce Media vs. Retail Media: The Differences Marketers Need to Know

Understanding the differences between commerce media and retail media is crucial to developing effective advertising campaigns